Top 15 search engines in the world
#1 – Google Google is the most popular search engine in the world by a huge margin, with a market share of 90.83%. In fact, Google’s dominance of the search market is so strong that the company has faced antitrust lawsuits. And in 2024, a US D.C Court Judge ruled it held an illegal monopoly over internet search. Google was founded way back in 1998 by Larry Page and Sergey Brin in Menlo Park, California. It initially began as a research project while the pair were studying at Stanford University. Back then, search engines were still ‘finding their feet’, and conventional search engines relied on counting the number of times search terms appeared on each website page to rank their results, which led to poor quality SERPs (search engine results pages) Page and Brin had a better idea. They wanted to implement a system that used an algorithm to rank pages based on the number, quality, and relevance of backlinks pointing to each website. They called this algorithm PageRank, and i...